To help micro, small and medium enterprises (MSMEs) recover from the impacts of COVID-19 and reposition them to take advantage of opportunities of a post-COVID future, Paylink, a payment and ecommerce solution for individuals, businesses and non-profits, has partnered with tech giant, Google.
The partnership is particularly geared towards empowering Micro, Small, and Medium Scale Enterprises (MSMEs) with the digital expertise they require to thrive, through the Paylink MSME Digital Bootcamp.
The organiser of the bootcamp, SystemSpecs, providers of Paylink, made this disclosure recently during the formal announcement of the expression of participation to MSMEs across Nigeria for the free seminar supported by Google.
Through a series of online trainings, MSMEs in Nigeria will be equipped with the relevant digital skills necessary to drive and scale their businesses in the digital era, recover from the impacts of the coronavirus pandemic, as well as sustain their business on a long term.
As a developing country, MSMEs form the bedrock of enterprise and employment in Nigeria. A statement by the Ministry of Trade and Investment, says Nigeria’s over 37.07 million MSMEs, account for more than 84 per cent jobs in the country. MSMEs also account for about 48.5 per cent of the gross domestic product (GDP), as well as about 7.27 per cent of goods and services exported out of the country.
The Ministry of Trade and Investment further stated that Micro-enterprises, which are the smallest businesses, account for the bulk of the MSMEs in Nigeria, with 36,994,578 enterprises (about 99.8 per cent).
Commenting on the partnership, SystemSpecs’ Executive Director, Corporate Strategy, ‘Deremi Atanda, said: “With more than 41 million MSMEs spread across the length and breadth of the country, it is clear that if these enterprises are empowered to attain their true potentials, they would significantly impact all strata of our economy and society at large.
“This is one of the reasons we have partnered with Google, a reputable organisation that deals with businesses across various segments of the Nigerian marketplace, to equip enterprises in the micro, small and medium-scale cadre with key requirements to thrive in a post-COVID economy. It is our conviction that MSMEs are an essential stakeholder group in the Nigerian project and we are committed to advancing their causes.”
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