Thursday, April 25, 2024
HomeSuper Interview & FeaturesHeritage Bank: promoting financial inclusion with technology

Heritage Bank: promoting financial inclusion with technology

To achieve the 2020 goal, the CBN introduced strategies to spike innovation in the financial services sector in Nigeria and by 2017, one amongst the achievements was that the CBN had given over 20 licenses to mobile money operators, which has currently grown to 21.

The National Financial Inclusion Strategy (NFIS) was inaugurated by the Central Bank of Nigeria (CBN) a decade ago.

The main goal of the NFIS was to ensure that 80 per cent of Nigerian adults are financially included by 2020. Although the apex bank missed the target, analysts  it stands a better chance of meeting the target of 95 financial inclusion by 2024 through the support of commercial banks and deployment of technology.

In today’s world, making financial services accessible to the people has become  a key area that interest policymakers  because of its far reaching economic gains to the people. 

No doubt, financial inclusion has assumed a greater level of importance due to its perceived relevance as catalyst for inclusive economic growth. 

That explains why the Central Bank of Nigeria (CBN)   inaugurated the National Financial Inclusion Strategy (NFIS) a decade ago to ensure that 80 per cent of Nigerian adults are financially included by 2020. 

Previously, the formal use of financial services by the adult population stood at 36.3 per cent in 2010. To achieve the 2020 goal, the CBN introduced strategies to spike innovation in the financial services sector in Nigeria and by 2017, one amongst the achievements was that the CBN had given over 20 licenses to mobile money operators, which has currently grown to 21.

The apex bank may have missed the 2020 target of 80 per cent for financial inclusion, but it stands a better chance of meeting the target of 95 per cent by 2024, as industry players have argued that to achieve the NFIS target for inclusive economic growth, the financial sector must strongly leverage technology (mobile and digital channels) to promote financial inclusion and enhance access to financial services for the unbanked and underserved segments of the population.

One of the financial institutions that has continued to leverage on technology to revitalize the industry via deploying its huge resources and vast networks to deepen financial inclusion in the country for inclusive economic growth is Heritage Bank Plc. 

Managing Director/CEO of Heritage Bank, Ifie Sekibo, affirmed that banks cannot promote financial inclusion unless they also deploy secured technology inclusion.

According to him, Heritage Bank has continued to entrench financial inclusion across board via creating access to accounts and other financial products, savings, mobile money systems and payment systems that provide opportunities for financially excluded Nigerians and Micro, Small and Medium Enterprises.

  

Products, services boosting financial inclusion 

For instance, Heritage Bank launched several products to ensure it brings banking services closer to the people. 

The bank’s API Sandbox was developed to build innovative and commercially viable products that were birthed through HB LAB. 

This platform provides a suite of financial and non-financial APIs targeted to meet the needs of FinTech, Tech SMEs, and Communities. “Our APIs grants Tech Companies, third-party developers, and non-Fintech companies access to multiple payments and financial services required by their customers,” the bank said.

According to the bank, through the launch of HB’s API Sandbox, it partnered with API aggregator companies to extend the its API services to a wider audience, layering their value-added services to deliver our BaaS platform. 

“Banking as a Service (BaaS/Open Banking) is an end-to-end business process that allows FinTech and other third-party service providers to offer core financial services to their customers by integrating with the Bank via our readily available APIs. This is a billed service that also provides relevant data insight required to pursue aggressive retail accounts acquisition by leveraging the aggregator robust retail prospect pipeline,” it said. 

Sekibo promised that his bank would continue to drive financial inclusion through a robust, innovative, and advanced digital banking solution, ‘Octiplus’ which it recently launched.

Octiplus is a bank-agnostic, all-in-one digital banking application, which grants users access to a bouquet of financial, lifestyle and social networking features with the added convenience of converging card-based payments within one application irrespective of the issuing Nigerian bank. 

Sekibo stated that, “with Octiplus, we are redefining the concept of digital banking for the discerning mobile user, as the app is equipped with several exciting features that reiterate the bank’s commitment to expand its digital architecture and modernize its interactions with the banking public, irrespective of your preferred financial institution.”

Also, the HB Bud account is a savings account for children and the younger demographic aimed at introducing financial literacy and inclusion. The account can be opened in trust for a child by the parent/guardian who will be the primary account holder with the responsibility of running this account until their child attains adulthood and can solely operate their own accounts or possibly move to other age-appropriate products. 

This product was initially launched in 2014 as a unique proposition to cater mostly to the educational needs of children and young adults who are preparing and saving up for further education and, as well, deepen brand visibility and increase the bank’s market share. 

However, some operational exigencies and regulatory framework have necessitated the modification and adjustment of this product to serve the customers optimally. Children and teens from 0 to 18yrs are the target market. 

The HB Starter Product is the bank’s flagship CBN Know Your Customer Tier 1 savings account meant to cater for the unbanked. It is a level 1 entry into savings account category in Nigeria, in which an individual can open without having the mandatory requirements/documents to open a standard or regular account in Nigeria. 

This product is very precise and requires minimum account opening documentation, also it can be done at the comfort of one’s home. Customers can in addition be assisted by the Bank’s relationship managers and sales teams. Also, customers can get on the bank’s website to initiate a new account opening process from start and receive the account number at the end of the process.

There is also the HB Individual Current Account Product, which is a checking account for all individuals across market segments above the age of 18years. This account has been made seamless with unique features for individuals’ access to loan products, minimum balance of N0.00, No COT on all transaction, account opening balance N5, 000 and access to clearing check book.

The Heritage CheckOut is a fully integrated payment processing platform with infrastructure for digital payments across Africa. 

Divisional Head, E-Business & Collections, Olusola Longe-Okenimkpe,  disclosed that the platform provides an underlying technology platform that allows businesses to receive and issue payments from anywhere in the world, with robust inbuilt fraud management, compliance, and security applications. 

She also defined Virtual Accounts as series of off-balance accounts whose total balance mirrors the balance in pool account. 

According to her, pool account is linked to all the virtual accounts and the balance in the pool account mirrors the total balance in the virtual accounts.

The Heritage Bank Business Account is a cost-effective current account that provides flexible, affordable, and transparent pricing grid based on debit monthly turnover covenant. The product is targeted at all Micro and Small Enterprises of SME and Retail segments. 

The transfer code *745# of Heritage bank guarantees seamless usages and reduces the stress of going to the branch of Heritage bank to make payment. Just like other banks, you can use Heritage bank mobile banking code which is *745# to check your account balance, transfer money to Heritage bank or other banks, pay for utility bills and cable TV subscription, pay for church’s services everywhere you are using your mobile phone.

The Alumni Banking service is an educational provision by Heritage Bank that seeks to utilize and track, engage, endow, and invest a model to help secondary and tertiary educational institutions create modern alumni systems that contribute to their financial stability just like great alumni do in the best global schools.

YNSPYRE Account is a product targeted specifically at the creative economy populated by not only youths in video and film, and music. It goes much more than that as it involves people in technology, the creative industry and gaming as part of the creative industry.

Addressing the press about the initiative in gaming as a creative endeavour, Heritage Bank Regional Executive, Lagos, and South-West, Dike Dimiri,  explained that the involvement of the bank is to identify income-earning opportunities for some people in the economy. 

According to him, “HB has designed a product that identifies and finds a mechanism that guides Nigerians in gaming or e-sports. The bank is set to revolutionize e-sports by bringing it to an acceptable level attained by football, lawn tennis and other crowd pulling games.”

Heritage Bank is fast changing the narratives of the banking landscape through the adoption of more secured technology (product and channels) for seamless services that guarantee the larger part of the population is involved in economic activities as well as being financially included.

For this to be effective, Sekibo affirmed that the population must access financial services and products which ensure that households and businesses irrespective of income levels have access to and can effectively use the appropriate financial facilities they need to improve their lives and further their savings and investments.

EFInA report 

According to 2018 data from Enhancing Financial Innovation and Access (EFInA), 38.1 million of Nigeria’s 106 million (18years and above) adults or 36 per cent of Nigerians remain completely financially excluded.

In a recent survey by Augusto & Co on Consumer Digital Banking, only 34 per cent of the respondents said they had experienced the service of digital banks. 

Only 17 per cent of respondents above the age of 55 are aware of their services, while for people aged 41-54, the awareness rate stood at 31 per cent. This spells the need to deepen the financial inclusion drive if Nigeria is to attain the NFIS target and accelerated economic growth.

 

- Advertisment -spot_img
- Advertisment -spot_img

Most Popular

Recent Comments